2009 Scientific Achievement Award: Scientific Food Solutions
Jan 1, 2010 12:00 PM
Scientific Food Solutions backs its Fast-C with clinical research to take on $900 million vitamin C market
More than 250 years after James Lind conducted the first randomized controlled trial on vitamin C (testing citrus fruits as a treatment for sailors with scurvy), innovations associated with the wildly popular and essential nutrient continue — with the latest development being the creation of a vitamin C branded Fast-C that is believed to more quickly enter the blood stream than any form that preceded it. “It's easy to take an invention and show that it is better than a placebo. But when you have a mature category like vitamin C, you really need to show that your product is significantly better than the number one product around,” said Anthony Almada, chief science officer for the company behind Fast-C, Scientific Food Solutions LLC. “I believe we have done that with Fast C.”
The new patent-pending vitamin C ingredient, unveiled in November and winner of a 2009 Scientific Achievement Award from Nutrition Business Journal, combines Scientific Food Solutions' buffered, acid-neutralized Comfort-C (which is easier on the stomach than standard vitamin C) with Sabinsa Corp.'s patented Bioperine, a black-pepper-derived compound shown to increase the absorption of other nutrients.
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