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Kids' Obesity Epidemic Spurs Paradigm Shift in Schools' Vending Machine Policies

Apr 1, 2009 12:00 PM

Yo-Naturals and Enlightened Vending among those companies working to capitalize on the healthy-eating trend

The days of school children flocking to the Coke machine for their daily afternoon sugar and caffeine buzz may be coming to an end. Children may still turn to the vending machine, but future snacking options will be more nutritious than a conventional candy bar and soda. At least, that will be the case if the healthy vending companies that have popped up in California and other states are able to get their wares into more schools, health clubs, recreation centers and other locations that utilize conventional vending machines.

As childhood obesity continues to rise, Americans are becoming more educated on the implications that a sugar-, sodium- and fat-laden diet can have on a child's health — now and later in life. In fact, the Centers for Disease Control and Prevention (CDC) reports that 25% of obese adults were overweight as children and that if a child is overweight before the age of eight, obesity in adulthood is likely to be more severe.

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