Sweet Developments in Healthy Foods and Beverages for Children
Apr 1, 2009 12:00 PM
U.S. kids, like all Americans, consume a staggering amount of sugar each year, with much of the sweet stuff coming from carbonated soft drinks, fruit drinks and other beverages. According to the Archives of Pediatrics & Adolescent Medicine, between 56% and 85% of school kids consume at least one can of soda every day, while 20% of male teenagers gulp down four or more sodas daily. Simply replacing one can of soda with water will improve a child's glucose and insulin levels, the Archives of Pediatrics & Adolescent Medicine reported in its April 2009 issue. Another study published in the issue found that increased amounts of sugary drinks were associated with increased blood pressure, blood glucose levels, waist circumference, and body mass index (BMI) and decreased HDL cholesterol (the “good” cholesterol) levels.
Stevia is one natural sweetener poised to help reduce the amount of sugar consumed by kids in the form of drinks sweetened with high-fructose corn syrup. Already, the Coca Cola Co. has launched a version of its Sprite drink sweetened with Cargill's brand of stevia-based sweetener, Truvia. PepsiCo has rolled out three Sobe Life Waters and a new Tropicana orange juice beverage called Trop50 that are all sweetened with Merisant's PureVia brand stevia product.
Sign in to
view the full article
Why Join?
- In-depth perspective on the $226 billion global nutrition industry
- Access to weekly news updates
- Downloadable data files, presentations, and more
NBJ Spotlight
Direct Selling in the Nutrition Industry VIII
In this 32-page issue, NBJ reviews the sales performance, outlook and emerging trends for the direct-sales channels within the U.S. nutrition industry...
Of Interest
Click to Purchase
NBJ Events Calendar
Check out all the newest events happening in your area! View the events calendar here.Market Research Reports Center
2010 Global Nutrition Industry Report
This report is a must have for any company operating in, attempting to move into or simply evaluating this category with timely and actionable information and insights.
