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Health Concerns Drive Growth Spurt for Organic Baby Food

Mar 1, 2008 12:00 PM, Frozen foods prove most popular for companies entering category; organic formula sales spike, too

Sales of organic baby food and formula are skyrocketing, as parents scramble to find the healthiest food options for their babies and small children.

New Nutrition Business Journal research found that organic baby food sales grew 16% in 2007 to $268 million. This growth was considerably more robust than overall baby food sales, which rose 3.1% to $3.7 billion in the last fiscal year (ending Feb. 24, 2007), according to ACNielsen data.

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