Zunin: U.S. Integrative Clinics Face High Failure Rate
Nov 1, 2008 12:00 PM
Successful models show the way for other facilities offering complementary therapies to succeed financially
In recent years, the number of integrative medical clinics operating in the United States has mushroomed, fueled by increasing acceptance from the public, as well as from the academic and mainstream medical communities. Despite the growing popularity of acupuncture, chiropractic care and other forms of complementary and alternative medicine (CAM), however, not all integrative clinics have proven financially successful and many have closed their doors in recent years.
What are the keys to operating a successful integrative clinic in today's trying economic climate? Which models are proving to work and which are not? Seeking answers to these questions, Nutrition Business Journal turned to a leading consultant to the integrative clinic industry, Ira Zunin, MD, MPH, president and CEO at Global Advisory Services, a consulting firm that offers advice on how to start, grow or turn around an integrative medical clinic to generate a profit. We also spoke to the directors of two successful academic-based integrative medical clinics to gain their thoughts and perspectives.
Sign in to
view the full article
Why Join?
- In-depth perspective on the $226 billion global nutrition industry
- Access to weekly news updates
- Downloadable data files, presentations, and more
NBJ Spotlight
Direct Selling in the Nutrition Industry VIII
In this 32-page issue, NBJ reviews the sales performance, outlook and emerging trends for the direct-sales channels within the U.S. nutrition industry...
Of Interest
Click to Purchase
NBJ Events Calendar
Check out all the newest events happening in your area! View the events calendar here.Market Research Reports Center
2010 Global Nutrition Industry Report
This report is a must have for any company operating in, attempting to move into or simply evaluating this category with timely and actionable information and insights.
